2024 Pennsylvania Polling: Focusing on Performance in the Horse Race isn’t Good Enough
We explore how oversimplified postmortem polling assessments can be more harmful than helpful.
Thinking About Likely Voters...
There have been many comments and questions about the likely voter data reported in the October F&M Poll, and how we define likely voters. In this post, we address the two most common questions.
Polling the Presidential Race: Does Methodology Matter?
We explore how various methodologies may affect poll results, looking particularly at how different approaches to sampling and data collection seem to produce slightly different descriptions of the 2024 presidential race.
Who are the Undecided Voters? Are There Really Only 3%?
Close analysis of the data suggests there are more undecided voters out there than many pollsters think, and persuadable voters are defined along ideological and partisan lines.
Franklin & Marshall Poll Release: August 2024
This month's poll shows Pennsylvania voters' opinions on the 2024 presidential and U.S. Senate races, cell phones in schools, voting reform, and the legal definition of marriage.
Shapiro as Vice President?
Can the Pennsylvania governor help Kamala Harris win the presidency? We discuss why he's so popular and how his candidacy might resonate with U.S. voters.